Five shows a year
Five shows a year, and a booth that says exactly what the website says.
- role
- Booth, collateral, campaigns
- scale
- Five shows a year
- on site
- IAEM, every year
- result
- $140K+ from booth conversations
The job
A lot of this industry's business still starts at a table in a convention hall. So the booth has to say exactly what the website says.
What I do
Booth signage, collateral, the promotional campaign wrapped around each show, and the social that runs alongside it. Once a year I'm on site at IAEM, this field's flagship conference, working the booth in person.
What happened
Two engagements that began with a conversation at a booth have closed for $140K+.
